At Main Street Direct, we understand the phenomenon of “banner blindness” and work with clients to create compelling, relevant ads that make the most of your online media buy. As a result, banner advertising created by Main Street Direct often results in much higher click-through rates than the industry standard.
Our integrated approach to creating online media involves extensive market research and planning, from design and copy to programming and flash animation. We utilize strategic back-end programming that converts clicks to sales, and highly targeted placement to maximize your ROI.
In addition to our expertise in creating effective banner advertising, we are also experts when it comes to buying media space for banner placement. Our methodology focuses on reaching the right people, wherever they are online, and then motivating them to act.